What is Marketing Automation?
In one sentence, marketing automation is the use of proprietary software to automate repetitive marketing tasks such as email, social media, and other web based actions. LCM has a fully integrated platform that optimizes your marketing efforts to drive more leads and increase conversion rates.
How does it Benefit Your Business?
Engage leads at the right moment
With the use of branching logic, engage your leads at the critical moment of their buying journey. Identify leads based on user engagement and increase your ROI with powerful tools built to convert leads to sales.
integrate with your sales team
Track sales opportunities from creation to close. With our user-friendly interface, ensure everyone is on the same page and has full visibility of ROI. Your sales and marketing teams can work simultaneously, on the same platform, and toward the same goals.
More than analytics
Make key decisions based on accurate and relevant data in real time. Use powerful metrics to create customized reports to better understand your marketing and sales efforts. Integrate behavioral-based tracking with a daily list of leads to truly understand what motivates each click, and act at the right time to convert leads into sales.